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The John Lewis ad...

Discussion in 'Personal' started by catmother, Nov 10, 2017.

  1. catmother

    catmother Lead commenter

    Yes. The story makes no sense at all. The monster is friendly and the child is not scared of him but the end of the ad is about getting rid of him? I just don't get it at all. Not even Christmasy.
     
  2. bombaysapphire

    bombaysapphire Star commenter

    That moved me a lot more than this year's John Lewis ad. Thanks for sharing.
     
    ROSIEGIRL likes this.
  3. gargs

    gargs Star commenter

    I've just seen the JL ad again - I still don't get it. The monster keeps the little boy up all night playing, then feels guilty so buys him a lamp to help him sleep?
     
    catmother likes this.
  4. gargs

    gargs Star commenter

    This one is much better...

     
  5. lindenlea

    lindenlea Star commenter

    Nah - no tears here, meaningless to me. I shop there because of the sparkly things!
     
    needabreak likes this.
  6. HelenREMfan

    HelenREMfan Lead commenter

    Just seen it and it was ok..... to be honest I prefer the asda ad......though probably because of the Fleetwood Mac. I do not care for the carrot ad and the rather vulgar "I pe(a)ed myself line.
     
  7. needabreak

    needabreak Star commenter

    Wasn't it a metaphorical monster ... cured by the lamp?
     
    knitone likes this.
  8. needabreak

    needabreak Star commenter

    I'm with you on sparkly things!
     
    lindenlea likes this.
  9. gargs

    gargs Star commenter

    The sparkly things are lovely and the customer service is very good too.
     
  10. foxtail3

    foxtail3 Star commenter

    Just seen it - distinctly underwhelming and ruinous to the song.
     
  11. Didactylos4

    Didactylos4 Star commenter

    I thought the monster realised that his friend was playing with him every night and falling asleep during the day.
    Rather than risk his friend being hurt by sleep deprivation he gave the child a lamp that banished him.
    A nice gesture and a fitting piece of pathos.
    But hey, what do I know?
     
    576, knitone and needabreak like this.
  12. coffeekid

    coffeekid Star commenter

  13. bombaysapphire

    bombaysapphire Star commenter

    I think the lamp gives the boy control. If the lamp is on the monster disappears and he can sleep but he can still see the monster by turning it off. It seems a bit overcomplicated though - these things only work if the story is simple and clear.
     
  14. bombaysapphire

    bombaysapphire Star commenter

    Lol! And it's disgusting :confused:
     
    needabreak likes this.
  15. zizzyballoon

    zizzyballoon Star commenter

    If I'd found this monster under my bed when I was a small child I'd have been frightened out of my wits.
     
  16. bombaysapphire

    bombaysapphire Star commenter

    Children today are used to the idea of friendly monsters from the Monsters Inc films.
     
    needabreak likes this.
  17. sunshineneeded

    sunshineneeded Established commenter

    I enjoy the Christmas ads. This one was OK but slightly underwhelming. Prefer Paddington at M&S!
    Do all of us on this thread just need to get out more?
     
    576, needabreak and brighton56 like this.
  18. brighton56

    brighton56 Occasional commenter

    Yes, we probably do!
     
    catmother likes this.
  19. zizzyballoon

    zizzyballoon Star commenter

    Huh. It my day it was bombs and sirens.:rolleyes:
     
    Alice K likes this.
  20. lanokia

    lanokia Star commenter

    Same here... hasn't seen it yet.
    But I shall develop many strong and unassailable opinions about it.

    Now how did I quote you twice?
     

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