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Special offer at The Museum of Brands

Discussion in 'School trips' started by museumofbrandslearning, May 16, 2016.

  1. museumofbrandslearning

    museumofbrandslearning New commenter

    The Museum of Brands, Packaging & Advertising features thousands of original items from the unique Robert Opie Collection, focusing on how well-loved brands such as Cadbury’s, Oxo, Marmite and Kellogg’s has evolved through their creative use of packaging and advertising - and how we evolved with them. The history of consumer culture is revealed decade by decade in our 'Time Tunnel’, from the charm of the Victorian era to the sophistication of today.

    The Museum has a vibrant learning programme with a range of interactive sessions, delivered by our team of dedicated Learning Officers. From Art & Design to History, from Business Studies to Advertising, our sessions are subject-specific, embedding Maths and English.

    As we have recently relaunched the museum in new premises on Lancaster Road, we are seeking to actively engage with our local schools even more. We currently have the following offer that we would like to offer to your school:

    Special offer:
    [This comment/section/image has been removed for breaching our Community Guidelines/Terms and conditions]
    Learning sessions complementing the creative and commercial curriculum.


    Session 1 – Customer Profiling (1 hour)
    Learners analyse branded products in terms of their market positioning, creating pen portraits and visuals of their primary target customer. Learners demonstrate an understanding of customer needs and lifestyle preferences for brand communication and sales promotion.

    Session 2 – Packaging Design (1 hour)
    Learners handle objects from the collection, analyzing their brand identity and visual appearance. Learners apply their newly acquired customer profiling skills to design a logo and packaging for a fictitious product, but not for the present day – from a given decade since the Victorian era.

    Skills: Team working, Decision making, Research, Creative thinking, Entrepreneurial skills.
    Sessions include free entry into the Museum.

    [This comment/section/image has been removed for breaching our Community Guidelines/Terms and conditions]
    please do not hesitate to e-mail me, rose@museumofbrands.com or by telephone 0207 243 9610.

    Warmest regards,

    Rose Cronin
    Project Manager: Engaging Young Learners
    Museum of Brands

    111-117 Lancaster Road
    Notting Hill
    London
    W11 1QT

    http://www.museumofbrands.com/learning/sessionsandworkshops/
     

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