Jimmy, when I saw that headline my first thought was it will be a lie or a distortion, just a piece of sensationalism of a newspaper suffering falling circulation. And so it Is. The key is UP TO 20% and over FOUR years, so that could work out at as much as 5% down to maybe 2 or 3 ? So it is utterly irrelevant to our fight. It's good to see so many colleagues posting her though who are up for it.