http://www.bbc.co.uk/news/blogs-trending-35344300 "Meet Bill, the stick man whose good example is taking the internet by storm. "Be like Bill" urges the meme that is clogging up Facebook timelines with tongue-in-cheek advice about the correct way to behave online or how to handle other questions of modern etiquette. Bill is far too polite to tell you straight out not to do something. Instead he leads by example. But the message is clear and often very funny."